Success Story / Pumps & Equipment
Branding / Website Design / Development

Creating a digital solution for our longest-standing client


With over 2,000 products spanning a wide range of areas including Machine Tool Accessories and High-Pressure Coolant Pumps, one of the key challenges was to ensure that the new website was easy to navigate

Our old website has done us proud for many years, but we decided it was time for a refresh and to update our company branding. One of the main factors that have prompted this decision was that our old website did not show properly on mobile phones and tablets. This was having a negative impact on our google searches and consequently our website visitor rates. Formation has been a trusted supplier of ours for over a decade and they were the natural choice to complete the works as they have great knowledge of our business and the engineering sector. The opportunity was taken also to update our logo and branding and we are extremely happy with the results. We have already noticed an increase in enquiries and are confident this will grow further in time. We feel the website is now a true knowledge base to the engineering sector, for all things associated with high pressure and coolant pumps and associated accessories. Michael Simmons, Managing Director
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